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Nike’s New Five-Story Soho Store Is a Sports Lover’s Dream



In adding to New York City’s already booming Soho neighborhood, Nike will be opening a five-story, multi-sport, 55,000-square-foot space.

The new space will be host to an array of special releases such as the upcoming LeBron Soldier X collaboration with John Elliott, as well as the Air Force 1 Low NYC HS. As always with major stores, this location will also be offering the latest in Nike releases.

On top of all this, the new Soho installment will also offer features such as the Nike+ Basketball Trial Zone, where customers will be able to shoot hoops, test basketball shoes and do custom drills with the guidance of in-store certified athletes. But if you’re a soccer or running fan instead, have no worries – there will also be equivalents in seperate areas of the store.

The new Nike Soho location is set to open November 11.

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